ARN is one of Australia’s leading Broadcast and On-demand audio companies. Defining Audio through even more Connections That Count, ARN has ownership of 58 radio stations across 33 markets plus 46 DAB+ stations nationwide in addition to digital entertainment platform, iHeartRadio.
The range of live and local content is delivered across three different radio formats and nine different brands. These are CHR (Contemporary Hit Radio) including Star, Sea FM, and Power FM, HOT AC (Adult Contemporary) including HOFM, Hot, Wave FM and Hot Tomato; and Classic Hits including Zinc and LAFM. In addition, the narrowcast licences air KIX Country Radio Network, which is a country format.
I provide advertising strategies to businesses utilising the ARN radio network and its audiences in markets around Australia, by promoting businesses' unique messages that are created by our award-winning creative team and broadcast to our different audiences daily. This achieves the highest rates of cut-through and response to the embedded call to action in the messages, leading to increased foot traffic and/or enquiries via the client's digital platforms.